I remember the exact moment I knew something had to change. It was 2017, and I sat in my Los Angeles office, drafting termination letters for my entire team at #WeAllGrow. Our company was at its peak—two million in revenue, major brand partnerships, sold-out events. And yet here I was, about to lose it all and at the brink of bankruptcy.
That crisis shattered more than my business. It broke open the myth I'd been living: that success meant constant hustle, that rest was a reward I hadn't earned yet, that pushing harder was the only way forward.
The hustle mentality that got me there wasn't sustainable anymore.
I founded #WeAllGrow in 2010 with a vision to unite Latina voices. Over 14 years, we built a powerful community, partnered with major brands, and created groundbreaking events. From the outside, it looked like success. But inside, I was oh-so-depleted.
Why am I sharing this with you?
Because I know you feel it, too. The constant pressure to do more, be more, achieve more. The guilt w…
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